| Design for print |
Since the mid-1980s pundits have predicted the paper-less office, the demise of printed media and newspapers. However, the reality is that paper still has a value; it is more immediate than computer screens, has greater impact and has more tangible value. Brochures indicate more commitment to a product or service. They are still viewed as having more value than an electronic document and crucially they push information at the reader rather than relying on the reader seeking out your message. Direct Mail (DM) again pushes your message out to readers that might never take the time to look at your website. The other advantage of DM is that email is rapidly becoming seen as a nuisance with more and more junk appearing in in boxes most will simply not be read. Chiltern Marcoms can provide innovative solutions to your marketing and communications requirements. We also have access to ethical production sources for sustainable and eco friendly print.
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